February 2008

 

 

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What Happens in Vegas Stays in Vegas

MARCH 7TH - This meeting moved to the 1st Friday of the month

SPEAKER: Randy Snow, Vice President, Creative Director - R&R Partners
Date:
March 7, 2008
TIME:
11:30 a.m. to 1:00 p.m.
VENUE:
The Horizon Convention Center
Cost:
$15 Members, $7.00 Students, $20 Non-members
RESERVATIONS:
Before 4:00 p.m. Friday, February 29, 2008
To make a reservation:
Email: Anne Condran; or Phone: 289-3676

Randy Snow of R&R Partners will present the history and events marking the campaign that everyone has enjoyed with his presentation, "What Happens Here, Stays Here: A Short History of TV Marketing for Las Vegas." See how an evolving strategy and a creative campaign can multiply its impact.

Randy Snow

Randy Snow says physical prowess isn't his strong suit, yet he consistently finishes ahead of the pack. Whether it's running or tennis, Randy's ability to "psych-up" enables him to outperform his competitors. Fortunately for R&R, Randy handles mental challenges in much the same way, maintaining a competitive edge as razor sharp as his instincts. He knows that in business as in sports, there are no second chances and that winning the battle for market leadership doesn't have to be a grueling uphill climb. Just ask the man who recently beat out i-pod, McDonald's and other marketing goliaths for Brand Marketer of the Year honors. He'll tell you that marketing success comes from creativity and perseverance, not necessarily from having the biggest budget.

An expert on destination marketing, Randy is equally expert in the psychology of persuasion. He's been pushing the creative envelope for more than 20 years — producing results-oriented, award-winning creative that wins hearts and minds in often unexpected and unconventional ways. His portfolio reads like a "Who's Who" of the tourism industry including the Las Vegas Convention and Visitors Authority (LVCVA), the Reno Sparks Convention and Visitors Authority, Nevada Commission on Tourism, MGM Grand Las Vegas, Luxor, Excalibur, Circus Circus, Bally's Las Vegas, the Reno Hilton, Fremont Street Experience, Main Street Station and Caesars Entertainment.

During his tenure at R&R, Randy has recruited a world-class team of no-holds-barred creatives who produce work that consistently lands in the pages of The Wall Street Journal, Archive, Adweek, Shoot and Communication Arts. Under his direction, R&R Partners' work has been honored both locally and regionally — including finalist positions for several Golden Pencils in The One Show Awards, and back-to-back "Best of Show" ADDY® awards.

POSITION OPENING (a member benefit of Ad Fed) Full details and contact information on the Ad Fed web site NEWS page.

BIG BROTHER BIG SISTERS Director of Development
CARDINAL HEALTH SYSTEM Graphic Media Designer
WMDH AM / WMDH FM Morning Show Co-Host
WMDH AM / WMDH FM Production Director

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